Whether you need a page built from scratch or a creative refresh of your current one, our Facebook experts can help you discover the right category for your business, optimize your basic information to be search friendly, design an appealing cover photo, build an initial following for your page and develop strategic content that will engage with your target customers. With our Facebook Company Page Optimization service, we will provide you with the recommendations and guidance to generate business by leveraging the world’s largest social media site.
By leveraging Facebook Ads, businesses can connect with their targeted customer base, build a following and drive traffic to their website. Our Facebook Ads Management service will report and analyze the performance of your Facebook campaign, provide recommendations on how to maximize your ads, develop new creative to avoid ad fatigue and enhance that targeting of your audience to ensure we’re hitting the most meaningful people for your particular business. Our Facebook experts have the knowledge and experience in developing Facebook Ads that produce amazing results and perform beyond our clients’ expectations.
Installing the Facebook pixel on your website allows your business to target custom audiences who have visited your website as well as optimize for and track conversions of your Facebook ad campaigns. When someone visits your website where the Facebook pixel has been encoded, pixel alerts Facebook that this particular user visited this particular page of your site. You can then develop custom audiences by filtering specific pages of your website to target for your Facebook ads campaign. In addition, you can create specific conversion actions based on pages that your visitors have visited. Through this process, we will generate the Pixel tracking code and either install the code or work with your web development team to install the code on your website.
Facebook offer a variety of ads, allowing you to select the best ones for your business goals. To begin with, you can choose from a wide variety of objectives, including sending people to your website, increase conversions on your website, boost the exposure of your posts, build your Facebook page followers, create offers that customer can redeem or raise local awareness of your business. Facebook ads come in two format types, either the traditional one-image ad format or the carousel ad format, which features two to five images. Depending on the type of ad you choose, your ad will be featured on the desktop news feed, mobile news feed and the right column of Facebook pages—putting you in front and center of your customers.
“In the 2 short months since you have completed the SEO for our site, we have seen our website hits more than double and have landed 3 new clients all because they found our site! Our site has increased dramatically in ranking for all our keywords with most now on the first page of Google.”
– Larry Booker, Remax Group Four Realty, Fredericton, NB